St. Louis, Mo.—Footprints Floors, a floor installation company with 77 owners and 155 franchise locations in the United States, has partnered with the National Wood Flooring Association (NWFA) to create a learning management system for its employees based on content from NWFA university (NWFAU). As part of the agreement, the NWFA will adapt NWFAU content and provide real-time technical assistance through a newly created Footprints Floors mobile app.
“We understand the value of education, not only for our installers, but also for sales personnel who work with customers to help them find the right flooring for their specific needs,” said Bryan Park, founder of Footprints Flooring. “Partnering with the NWFA, the leader in hardwood flooring education, was a logical step for us to ensure that our staff is highly trained and able to provide the best service possible.”
Stephanie Owen, NWFA vice president of education, noted that in addition to accessing existing NWFAU courses, with the new partnership, all Footprints Flooring owners and their employees can also earn NWFA sales certification. “The sales certification courses are designed to give members the confidence to specify and sell wood floors by providing a solid foundation of wood product knowledge,” she said.
NWFAU consists of 15-20 minute individual learning courses, with an online testing component. Completing a series of courses leads to earning digital badges, which NWFA members can use on websites and social media platforms to verify a learned skill.